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New 5K colors the way to clean water

Alpha Phi Omega, a service fraternity, hosted its first Clean Water 5K Color Run Sept. 6.

The race, held at Laura Bradley Park, sought to raise money for Charity Water, a not-for-profit organization that provides clean water for developing nations.

APO is no stranger to service projects, having held similar events for Charity Water in the past.

“This is the first year we have put on a color run, [and we’re] hoping to increase our donation,” event coordinator and APO member Jacqueline Kirshenbaum said. “One hundred percent of the profits made on the run [are] being contributed to Charity Water.”

A color run is different from a 5K run because it is not a timed race, resulting in a setting where less pressure is involved.

“[The Color Run is] a run that you sign up for with your friends and family to run around and throw paint at each other,” Kirshenbaum said. “The idea of throwing paint at each other makes the run a lot more relaxed and fun.”

Race participants may choose to run or walk.

“There is no pressure to be a runner in order to participate,” Kirshenbaum said. “Both runners and walkers have just as much fun.”

Kirshenbaum credits the Peoria community for playing a big role in making the event successful. Satisfied with the turnout and preparation, APO hopes to host the race next year.

With 800 million people suffering everyday from a lack of clean water, Kirshenbaum said raising money for Charity Water was a rewarding experience.

“We raised more money for Charity Water than in past years,” Kirshenbaum said. “We are looking forward to increasing the number of participants next year. Overall, the Charity Water Color Run was a success and we are eagerly anticipating next year’s race.”

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